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Mark Tegethoff

User Experience & Visual Design
  • Work
  • About
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  • Votestream
  • /
  • Northeast MAGLEV
  • /
  • Chemistry to Energy
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  • Certify Me
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  • Primatics Financial
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  • Jobfox Boost
  • /
  • NAVTEQ Locations
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  • NAVTEQ Map Reporter
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Votestream

Real-time Polling and Visualization

Experience Design, Information Architecture

Launched in conjunction with the televised 2012 Presidential debates, Votestream is a polling, and visualization application. A real-time sentiment measurement web app, Votestream allows administrators to hold remote viewing sessions to test and evaluate messaging, speeches, and any number of other events. The Votestream dashboard displays a real-time visualization of user sentiment as it fluctuates from user input. The number one goal of the application was to create a sign-in and polling interface with as little friction to use as possible. For its beta launch, Votestream was used by over 1,000 remote users during the third and final Presidential debate.

votestreamapp.com

Northeast MAGLEV

The Future of Train Travel

Experience Design, Information Architecture, HTML Prototyping

Northeast MAGLEV is a US-based company committed to bringing high-speed rail to the United States' Northeast corridor. The project is in the early stages of gathering support, so TNEM wanted a website that would be friendly and welcoming to their users, as they begin to communicate their long-term strategy. Based on research and stakeholder interviews, a highly-shareable website was developed and built with the singular goal of increasing awareness as TNEM begins its journey.

northeastmaglev.com

Chemistry to Energy

Strong. Secure. Sustainable.

Experience Design, Information Architecture

With a website that was not creating the type of traction around its Chemistry to Energy campaign that it was hoping for, the American Chemistry Council decided it needed to re-design the campaign's website. With goals of increasing site stickiness and user engagement, a complete re-architecting of the site's information architecture and UI re-design, was planned and executed on an extremely tight schedule. Since the launch of the new site, ACC has seen new highs in traffic, and begun to cultivate a mailing list for future updates and campaigns.

chemistrytoenergy.com

Certify Me

It Pays to Get Certified.

Experience Design, Information Architecture, HTML Prototyping

As ISRI's RIOS & R2/RIOS recycling programs gained awareness within the recycling industry, ISRI was actively looking to improve their web lead generation process. The previous website featured too many forms, too much friction, and was losing potential customers before they could even get contact information. With the Certify Me site, the goal was to increase lead generation, as well as promote those newly certified recycling facilities. The new website has been steadily producing leads since its launch, with over 100 companies showing an interest in making their facility RIOS or R2/RIOS certified.

certifymerecycling.org

Primatics Financial

Enabling Financial Institutions to Evolv

Experience Design

Primatics Financial builds sophisticated financial software used by major banking institutions, but was lacking a corporate website that spoke to their modern needs. They wanted a site that could clearly and simply convey to their customers the benefits that the Evolv suite of products to their institutions. The resulting website puts the Evolv front-and-center, introducing potential customers to the product via a dynamic video lead-in, and the rest of the site follows suit, with a clear hierarchy, and scannable content.

primaticsfinancial.com

Jobfox Boost

Make Connections. Get Hired.

Experience Design, User Interface Design, Visual Design

Jobfox Boost was a networking platform that did not just look to find people jobs, but to find them the "right" jobs. Through both its employer and candidate portals, Boost used a series of sophisticated matching algorithms to surface jobs and to the most qualified candidates. Its calling card was the ability for job seekers to become more engaged users than the average candidate, and to continue to monitor the market during periods of passive activity by networking and "Boosting" friends and colleagues for jobs, with the promise of referral bonuses upon hire.

jobfox.com
(product no longer in active development)

NAVTEQ Locations

Be Found.

User Interface Design, Visual Design

A platform for businesses and corporations to get their location information onto the NAVTEQ map, Locations strived to give the power to those best equipped to act: local business owners and managers. A locations customer could log in, and update a phone number, hours of operation, or street address whenever a change was appropriate, and upon the next approved version of the NAVTEQ map, their information would propagate its way into the mapping solutions of NAVTEQ's partners. Locations allowed the people in control of their locations, to also be in control of their location information.

(product no longer in active development)

NAVTEQ Map Reporter

Point. Click. Report.

Visual Design

A tool built to give end users the opportunity to help in the creation of NAVTEQ's leading mapping products. NAVTEQ has spent years driving roads, collecting the world's location data. Unfortunately, changes in road infrastructures and new construction happens often, and NAVTEQ's fleet had a finite resource pool. The solution: Map Reporter, NAVTEQ's answer to crowd-sourcing, which allowed users to suggest changes, that upon review, could help to improve NAVTEQ's official dataset.

mapreporter.navteq.com

© 2013 Mark Tegethoff

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